"Always" in America

A free sample arrived in the mail yesterday. The box was unusually large considering its content. I spent a considerable amount of time opening the box only to find that there was another box within. It was like a Russian doll scheme. Among another layer of blue cardboard and even more wasteful colorful paper inserts advertising Always pads, was, at last, the actual sample. One small individually wrapped thin maxi pad with a conveniently located wet wipe attached to the outside of the maxi wrapper. Whoop-dee-doo.

Can you imagine the amount of time, energy and resources corporate America wastes on marketing projects like these? How about spending even a quarter of that effort on feeding the hungry or making illiteracy a thing of the past? It makes me sick. Leave it to the Americans to do everything big. (By the way, I shot these images with my phone to give a sense of how ridiculously oversized the packaging was for the piddly little maxi pad inside.)